by michelle@mustbeclever.com | May 4, 2020
Worldspace Branding & PackagingLogo and package design concept for Worldspace Satellite Radio. The logo illustrates all types of content converging in one place on satellite radio. The packaging illustrates the vibrancy of the music and media that is available with...
by michelle@mustbeclever.com | May 4, 2020
NY Palace Ad CampaignThe NY Palace hotel, needed a sophisticated ad campaign to position itself in a way that would help it stand out from many other luxury NYC hotels. This ad campaign re-imagines historical narratives with edgy, tongue-in-cheek puns. Each ad...
by michelle@mustbeclever.com | May 4, 2020
American Crew VideoVideo concept to announce the launch of a new American Crew styling product. Script: In a lifetime we meet over 10,000 people Be the one that is remembered In a lifetime we learn over 25,000 words Be the one that leaves them speechless In a lifetime...
by michelle@mustbeclever.com | May 4, 2020
Doubletree Ad CampaignAd campaign for the Doubletree’s Hotel Metropolitan featuring illustrations I created with a retro feel highlighting the hotel’s classic-modern interior...
by michelle@mustbeclever.com | May 4, 2020
Maine TourismAdvertising campaign for the state of Maine tourism board. These ads personify the state and use simple, bold, full-color graphics stat feel compelling and...
